Two of India’s most popular and enduring television reality shows, *Bigg Boss* and *Khatron Ke Khiladi*, are reportedly in talks to exit Colors TV and potentially move to Sony TV, as per exclusive sources speaking to *Hindustan Times*. This news, if true, could significantly impact the viewership landscape and the programming strategy of Viacom18, which owns Colors TV. The shift is said to be driven by ongoing creative differences between the production house, Endemol India, and Viacom, which has been airing both shows for several years.

*Bigg Boss*, hosted by Bollywood superstar Salman Khan, and *Khatron Ke Khiladi*, led by action director Rohit Shetty, have both enjoyed immense popularity in India. These shows, produced by Endemol India, have become staples in Indian reality television, attracting millions of viewers each season. Their success has made them two of the highest-rated programs in the country, and their departure from Colors TV would be a major loss for the channel.

### The Potential Move to Sony TV

According to sources, *Bigg Boss* and *Khatron Ke Khiladi* may soon find a new home on Sony Entertainment Television. Although the talks are still ongoing and no formal agreement has been signed yet, insiders say that both shows could move to the channel due to creative differences between the production house and Viacom. The talks between Endemol India and Sony are reportedly at an advanced stage, but both parties have yet to finalize the deal.

This is not the first time *Bigg Boss* has been associated with Sony TV. The reality show originally premiered on Sony TV in 2006, where it was first hosted by Arshad Warsi. However, after the second season, *Bigg Boss* made a permanent shift to Colors TV, where it has been a flagship show for the network ever since. On the other hand, *Khatron Ke Khiladi* has been a regular feature on Colors TV since its inception, based on the international *Fear Factor* format, and has been equally successful in terms of both ratings and viewership.

The possibility of both shows moving to Sony TV represents a significant shift in the Indian television landscape, particularly given the long-standing partnership between these shows and Colors TV. It also hints at a deeper disconnect or dissatisfaction between the network and the production house, suggesting that these creative differences may be more profound than mere contractual disagreements.

### Creative Differences Behind the Exit

The creative differences between Endemol India and Viacom18 are said to stem from the direction the shows are expected to take in the future. Both *Bigg Boss* and *Khatron Ke Khiladi* have evolved over the years, with *Bigg Boss* becoming more of a celebrity-driven spectacle while *Khatron Ke Khiladi* has continued to be known for its thrilling stunts and entertainment value. However, sources indicate that the production house and the channel have diverging opinions on how to best manage these shows moving forward, particularly with regard to the content, format, and overall tone of the shows.

For instance, *Bigg Boss* has seen a decline in its TRP ratings over recent seasons, although it still remains one of the most-watched reality shows on Indian television. The format of the show has been heavily criticized in recent years for becoming more focused on sensationalism, drama, and celebrity fights rather than the original concept of the show, which involved social dynamics and strategies. Endemol India has reportedly wanted to revamp the show to re-engage audiences, but Viacom has been hesitant to make significant changes, resulting in a creative impasse.

Similarly, *Khatron Ke Khiladi*, although consistently high-rated, has also faced challenges in maintaining the same level of excitement and freshness. The show, which involves contestants performing high-risk stunts in various locations, is now entering its 12th season. Endemol India has been pushing for a revamp of the format, possibly involving more international participation or different kinds of challenges, but Viacom’s resistance to change may have led to the breakdown of their partnership.

### The Success of *Bigg Boss* and *Khatron Ke Khiladi*

Both *Bigg Boss* and *Khatron Ke Khiladi* have had a major impact on Indian television. *Bigg Boss*, with its massive celebrity lineup and constant media buzz, has become a cultural phenomenon. Every season attracts a wide variety of viewers, many of whom tune in to witness the interactions, drama, and conflicts that unfold in the house. While the show has faced criticism over its formulaic nature in recent years, it remains highly profitable, with several spin-offs, digital content, and tie-ins with various brands.

*Khatron Ke Khiladi*, on the other hand, has continued to maintain a sense of adventure and excitement. The show’s format, based on extreme stunts and survival challenges, has resonated well with audiences who enjoy action and suspense. Rohit Shetty, the host of the show, has brought his signature flair to the program, adding a layer of entertainment with his humour and dynamic presence. Both shows have attracted big-name celebrities, with *Bigg Boss* featuring Bollywood stars, reality TV personalities, and influencers, while *Khatron Ke Khiladi* has seen contestants from the television, film, and sports industries.

Both shows have been financial powerhouses for Colors TV, raking in massive ad revenues and sponsorship deals. Even as the viewership has fluctuated in recent seasons, *Bigg Boss* remains a staple of Indian television entertainment, and *Khatron Ke Khiladi* continues to dominate the action-based reality genre. Their ability to adapt and evolve with the changing preferences of Indian television viewers has been a key factor in their continued success.